Email Marketing

In this course, you will take a deep dive into the world of email marketing, an incredibly effective marketing channel that can deliver great results for companies. You will learn about the role that email marketing can play in a company’s marketing strategy, the stages of the customer journey that email marketing is best suited for, and best practices for email design. The course will also touch upon more complex email practices such as automation, and how to outline an email campaign. Developing email marketing skills will make you an asset to any company that uses this effective marketing channel.