
A step-by-step guide through the entire process of marketing and promoting a film.
This course covers everything from features and documentaries to marketing short films. Students will learn from Hollywood movie marketing executives how to build the toolkit they need to make their film successful and reach their widest target audience.
Students will learn how to:
? Create a comprehensive movie marketing plan
? Find & expand your audience
? Make a great trailer
? Navigate the independent distribution and film festival process
? Put together a stunning press kit for film festivals
? Create an eye-grabbing poster
? Use social media to promote their film
? Find the perfect title
? Strategies for low budget or no budget marketing plans
? Craft marketing for crowdfunding and fundraising
? Learn about movie marketing career opportunities
This class offers extensive hours of practical, applicable marketing guidance that students can start using right away to gain exposure for their film.